A store of the new format BILLA Today opens its doors in Silistra

Today, BILLA Bulgaria opened a new modern store in the city of Silistra with an investment of nearly BGN 2 million. The facility is located in the city center, at 25 Tsar Simeon Veliki Blvd., and is the second BILLA Dnes format store in the country. The new concept combines the convenience of a neighborhood store with a wide variety of fresh products at affordable prices.

A special guest at the opening ceremony was Mr. Alexander Sabanov – Mayor of the Municipality of Silistra, who wished health and many customers to the store team and expressed confidence that in the BILLA assortment they will find a place and products from local producers who are known for their high quality. During the event, a solemn water ceremony was held.

The newly opened BILLA store in Silistra welcomed its first customers with exclusive promotional offers that will be valid all week. Grande offers are for BILLA Card holders – between November 16 and 22, the chain offers -25% off the price of all white and brined cheeses, all lutetini and pasta products, as well as all vodkas and liqueurs.

The store will welcome customers every day from Monday to Sunday from 7:30 a.m. to 10:00 p.m. The range includes over 5,000 items, including fresh fruit and vegetables grown under the BILLA Gardens programme, quality-assured fresh meat from a Bulgarian farm, bread baked on site and home-cooked meals from the warm showcase. For greater convenience, customers can also take advantage of the self-service express checkouts, which allow faster and easier marking and payment of purchases.

All BILLA’s weekly offers can be found here: https://www.billa.bg/promocii/sedmichna-broshura.