Lidl’s first outlet store will be in the capital’s Lyulin district. The selection of products in the store will differ from the rest of the brand’s locations, with non-food items being offered at a discount of up to 70%. Regular food and non-food products will still be present, the company explained to Economic.bg.
Customers of the store will be able to find items from previous collections.
As the #1 smart discounter in our country and in Europe, our mission is to turn shopping into a convenient and pleasant experience that saves time and brings satisfaction in terms of both quality and prices”, said Chavdar Mihailov, Director of “Sales and Logistics” Regionally Ravno Pole company in Lidl Bulgaria.
The outlet concept enables Lidl customers to find kitchen appliances and accessories from special ranges of the chain’s own brands, children’s toys and tools, as well as a wide variety of home and garden decoration.
In the store you can also find children’s clothing from own brands Lupilu and Perpets, as well as Esmara and Livergy textiles for him and her and Crivit for sports and active leisure. Also highly valued by customers are the Parkside tools, which can also be purchased at the outlet.
