Louis Vuitton – the poor country boy who created an empire worth billions – Fashion and cosmetics

Louis Vuitton was born in 1821 to an extremely poor family in a small village (Anchay) in the Jura region of eastern France. His father is a carpenter and makes chairs and his mother hats. Louie has been helping support the family since he was a toddler. When he was 10 years old, his mother died, and two years later, his father. Vuitton was adopted but left his home in Anchay in the spring of 1835, aged 13, to walk 500km to Paris in search of a better life. His journey takes two years, during which he stops and works whatever he can find to survive – cleaning shoes, working in the fields, selling flowers.

At the age of 15, he arrived in Paris.

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Louis searches for a long and unsuccessful job until fate smiles at him at the window of the master of trunks for ships and travels Mareschal. At that time, aristocrats collected their luggage in such chests, which were distinguished by exceptional craftsmanship and craftsmanship. Great craftsmen are employed for lining and decorating them, as well as others to test the resistance of the chests to shock and wetting. Louis worked for 17 years in Monsieur Marechal’s atelier and became assistant and then master craftsman.

In 1854, when he was 33 years old, he got married and founded his own studio.

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His business expanded rapidly and a little later he made a larger workshop outside Paris in Asnieres-sur-Seine and employed 20 workers who only carried out private orders. It says on the door of his shop “Surely packs the most fragile items. Specializing in Packaging’.

Louis Vuitton’s clients are always wealthy people, but when the wife of Napoleon III hires him to “packs the most beautiful clothes in an exquisite way”his fame caught on among the royal elite, who kept him employed for the rest of his career.

Vuitton also creates highly original chests – from one that turns into a bed, made especially for the Italian explorer Pierre Savornignan Brazza, through a chest that can transport a pony, to the special wardrobe chests of the Duke and Duchess of Windsor.

The most famous fashion figures like Coco Chanel, Hélène Rochas and the Rothschild family carry their luggage only in Louis Vuitton.

But Louie’s goals go beyond amassing wealth. He wants to excel and go down in history.

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In 1858, he created waterproof chests and suitcases, for the lining of which he did not use leather (like all the others), but canvas. The first such model is called Damier.

Another of his revolutionary ideas was the creation of a series of trunks and chests that could fit inside each other and be hung and stacked on top of each other so they wouldn’t fall over. This is a real revolution. Vuitton also designed the world’s first lock for suitcases and trunks – all models are specially locked and stored in the Vuitton working premises, registered with the owner’s name, in case another key is needed.

The only problem with Louis Vuitton is that everyone is copying it.

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To stop this, he created the special beige color and logo. At first, the lines came out with beige monogram designs with a red stripe, which remained a signature of the brand long after his death in 1892.

Today, travel trunks are long gone, but traveling and owning Louis Vuitton bags and suitcases is the ultimate symbol of sophistication and luxury, both for far-flung adventures and everyday commutes on the subway.

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